Ledyard Bank: Bedford Opening
Ledyard Bank was ready for a modern brand refresh that reflected its forward-thinking approach and strong community presence. While at Stackpole-PPG, I served as Art Director on the rebrand initiative, leading the design of a new logo and visual identity system. The first major rollout of the new brand launched with the opening campaign for the Bedford branch, introducing the refreshed identity through integrated marketing and environmental design.
Landing Page | Social Asset | Billboard | Print Ad | Social Asset
Clinton Bank: 175 Anniversary
While working at Stackpole-PPG we worked with Clinton Savings Bank on their year-long 175th anniversary celebration. The “175 Years of What’s Next” campaign was designed to honor the bank’s long-standing community roots while reinforcing its modern vision for the future.
The project included a 175th anniversary logo, marketing materials and giveaways along with a video that highlighted the bank’s history, customer relationships, and continued commitment to local communities.
Logo Development | Social Assets | Print Ad | Billboard | Time Capsule Wrap | Promo Social Assets
:30 Video
Social Assets | Retractable Banners | Digital Assets
Tally by Taylor Bank
Taylor Bank wanted to capitalize on it’s digital banking tools to attract younger customers. Hence Tally was born. A sub-branded digital experience with a logo that relates to the Taylor Bank logo, but also stands on its own.
< Intro Video
